About Me
Hi, I'm Jim Hansen—an experienced Writer and Content Strategist with a decade of work in content strategy, storytelling, and digital media. With a background in Sketch writing, improv, and character development at The Second City Training Center, I bring humor, empathy, and clarity into everything I do. I’m always learning and evolving, driven by a belief in thoughtful communication and a commitment to ethical, AI-driven content creation. I believe in the power and impact of delivering the right words, in the right place, at the right time.
I produce and host The Quiet Quotient, a podcast centered on writing and creativity, and have overseen hundreds of podcast and video productions across platforms like YouTube, Spotify, iTunes, during my professional career.
How I Approach Content Strategy
Comprehensive Competitor Research
I take a deep dive into understanding your competition, identifying key trends and gaps that provide a competitive edge. I leverage these insights to craft a strategy that positions you effectively within your industry.
Tailored SEO Strategy
I specialize in crafting customized SEO plans that not only boost search engine rankings but also align with your business goals. From keyword research to content optimization, I ensure your digital presence is both visible and impactful.
Website Performance Optimization
I focus on refining your website’s user experience and performance, ensuring fast load times, responsive design, and optimized content to keep visitors engaged and coming back.
Long-Term Digital Strategy
My approach to content strategy prioritizes sustainable growth. I build content ecosystems that adapt to algorithm changes, shifts in user behavior, and market fluctuations, ensuring that you remain relevant and impactful over time.
I Believe Effective Communication is Key
I specialize in making complex ideas clear and accessible, whether through blog articles, podcasts, or video content. For me, communication isn't just about conveying information—it's about creating connections. My approach is strategic, empathetic, and always tailored to the needs of the audience.
Ongoing Learning and Development
I’m committed to staying ahead in this ever-evolving industry. Whether through certifications in SEO, AI, or content strategy, I aim to ensure that my clients benefit from the latest practices and advancements. My various certificates and credentials are listed here on the site.
Versatile Content Creator
As a versatile content creator, I’m skilled in a range of content formats and platforms. My experience spans blog articles, podcasts, YouTube videos, and short-form content. My background in improv and sketch writing at The Second City helps me craft content with human emotion, humor, and timing. Additionally, my expertise in SEO ensures that this content performs at its best, driving real results.
Results-Driven Digital Marketing
With over a decade in digital marketing, I specialize in creating and executing content strategies that drive results. From SEO to social media, my approach is data-driven but always rooted in creativity.
Verified Certificates
I hold certifications in Artificial Intelligence, SEO, content strategy, and digital marketing, ensuring that my clients benefit from the most up-to-date practices and knowledge.
Professional Snapshot
Led the development, execution, and delivery of digital marketing content across multiple channels, ensuring each piece engaged and drove action.
Utilized AI-powered technology and data analytics to personalize and optimize content for both inbound and outbound marketing campaigns.
Led and scaled a small business to seven figures in revenue by leveraging marketing strategies and content to drive growth and profitability.
Produced podcasts and other content, blending SEO expertise with storytelling to create compelling, data-driven narratives.
Applied training in writing, improv, and character development from The Second City to craft content with a creative, audience-first approach.
Our Services
Social Media Management
It is a long established fact that a reader will be distracted by the readable content looking at its layout. letters, as opposed to using 'Content here, content here', making it look like readable English.
Search Engine Optimization(SEO)
It is a long established fact that a reader will be distracted by the readable content looking at its layout. letters, as opposed to using 'Content here, content here', making it look like readable English.
Email Marketing Campaigns
It is a long established fact that a reader will be distracted by the readable content looking at its layout. letters, as opposed to using 'Content here, content here', making it look like readable English.
The Quiet Quotient Podcast
Techniques, commentary, and strategies to keep you current and curious about the craft of writing and the production of digital content. An audio companion podcast, to many of my LinkedIn posts and blogs.
Let’s Connect!
Have questions or want to discuss how I can help you create meaningful, impactful content? Reach out!
jim.h.8483@gmail.com